20
February 2014

Social Media: Requirement or Extravagance Seminar

Status: Advanced registration for this session is now closed. Please email [email protected] for information.
Date: Thursday, February 20, 2014
Time: 8:00 AM-8:30 AM: Registration and Hot Breakfast
8:30 AM-12:30 PM: Social Media: Requirement or Extravagance Seminar
Location: Holiday Inn Vancouver Centre 711 West Broadway Vancouver, BC V5Z 3Y2 CANADA
Presenter:

Dawn Groves - Einblau & Associates

Credit: 4 Formal Professional Development Hours (PDH)
Cost: Early Bird Price Engineers and Geoscientists BC Member: $219.00 + GST = $229.95 until Feb 6, 2014

Engineers and Geoscientists BC Member and EIT/GIT Regular Price: $295.00 + GST = $309.75

Non-Member Price: $295.00 + GST = $309.75

Student Member Price: $147.50 + GST = $154.88
Please Note: *A minimum number of registrations are needed by February 06, 2014 to proceed with this seminar. Please register early to avoid cancellation.
**All prices are subject to applicable taxes.
Contact: Sabine Cheng | Professional Development Coordinator
Office: 604.430.8035 ext. 7026
Toll Free: 1.888.430.8035 ext.7026
Fax: 604.639.8180
Email: [email protected]
Social Media: Requirement or Extravagance Seminar. Twitter, LinkedIn, blogs, community forums, YouTube, Facebook, Pinterest. The pressure to deploy these social media heavy hitters in the service of company branding is both intense and confusing. Younger employees see them as digital extensions of everyday life. Seasoned personnel such as project managers, division leaders, and company CEO's are often puzzled by their strategic value.

  • What’s the ROI?
  • Are the rewards worth the investment?
  • Where do you draw the line?
  • What works in fields such as engineering?
  • What about the newer company collaboration tools such as Yammer?

Correctly managed, social media outlets offer the least expensive, most effective method for crafting and marketing a business presence, sharing ideas and disseminating information, growing skills and expanding work horizons, and maintaining close connection to a growing customer base. Poorly deployed and ill-targeted, social media can waste time and money, and draw attention from proven channels and procedures.

Join Dawn Groves in this fascinating ½ day session as she demystifies the world of social media and shares its most effective deployment in the world of engineering and geophysics.

Included in the presentation will be documentation to support the material as well as technical and online references. INTENDED FOR MANAGERS AND SUPERVISORS AS WELL AS FRONT LINE STAFF

Instructor
Dawn Groves - Einblau & Associates

Dawn Groves is an author and senior consultant with Einblau & Associates focusing on workflow effectiveness, team strategy & communications, and digital efficiency. She is also a qualified Strength Deployment Inventory facilitator. A sought-after presenter and teacher, Dawn began her career as a software engineer working on satellite-to-submarine communications. Later, she published several books on lifestyle management and computer topics. After moving to Bellingham, WA, she began teaching and consulting for local educational institutions. Dawn maintains an active online presence while developing content and doing research. Her work has been quoted in print publications such as Professional Excellence, Success Magazine, The Scrivener, and Bottom Line Personal. Currently Dawn consults with city government services, private industries and engineering firms in the USA and Canada. Her work and counsel is grounded in the latest neuroscientific research on workplace efficiency. A mother of two teenagers, she manages her energy by sea kayaking and teaching tai chi.





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